It is not our goal to be all things to all people - just to provide extraordinary choices for extraordinary people. People, who know when something feels right and good.

The most intuitive ideas for such products emerge from the interface of both engaging in the activity, and the active involvement and interaction of other dedicated athletes, who are inspired by what they do and what they need to do it. Finally, testing by all, feedback, more feedback and an on-going evolution of perfection.

It is evident that every athlete has different needs and goals, but all have some basic, very human, requirements. Among these: comfort, fit, freedom of movement, function, ease of access, and a product that meets the needs of the moment whether for training, hydrating on the fly, or achieving a PR. We look forward to sharing this evolution of products with you. www.ultraspire.net

 

The North Face provides premier outdoor clothing for the adventure enthusiast and encourages athletes to test their limits and challenge themselves through sport. The North Face's new Better Than Naked Performance Line allows athletes to experience the sport of running in comfort and well-fitted clothing that is fast drying and technical. Push your limits, challenge yourself and live an adventurous life through The North Face brand! Running apparel can be found at www.thenorthface.com

 

Hypoxico is the world leader in altitude simulation equipment and training services, and our systems are used by athletes and mountaineers for performance enhancement at altitude and at sea level. Hypoxico offers a wide variety of altitude training products including Sleeping Tent and Sleep Mask Systems, Stationary exercise training equipment, as well as Intermittent Hypoxic Training (IHT) equipment which offers altitudes up to 21,000ft. Users can expect almost complete acclimatization to altitude, improved endurance, and enhanced recovery.

Hypoxico will be holding a lottery whereby two Hardrock entrants can receive a free 4 week rental (value of $800) of our altitude training equipment. Enter by filling out a brief query before May 26th at: http://www.hypoxico.com/purchase-info.shtml (please mention "Hardrock 100" in the comment box). We look forward to informing you of our altitude and pre-acclimiziation solutions.

 

Gold Sponsors

A company born on the granite walls of Yosemite Valley nearly 50 years ago, Black Diamond is the evolution of a group of passionate and innovative individuals dedicated to crafting a unique collection of trusted, award-winning products, serving the needs of climbers, ultra runners, backcountry skiers, and mountain travelers worldwide.

 

Drymax socks are the #1 socks to keep feet dry, having been successfully tested in the toughest ultramarathons in the world. Our self contained dual layer Sweat Removal System has two different fibers interwoven together with a super-hydrophobic (Water Hating) layer against the foot and a hydrophilic (Water Loving) outer layer away from foot where the moisture is mechanically lifted to and stored away from the skin. Drymax socks are proudly made in the USA.

 

Sports drinks can provide adequate sodium input for a few hours of exercise, but are insufficient over longer periods. Energy bars and gels are low in sodium and should be supplemented with electrolytes. SUCCEED! BUFFER/ELECTROLYTE CAPS provide electrolytes that are commonly found in blood plasma (sodium, potassium, chloride, bicarbonate, phosphate), in the proper proportions for hours of exercise. When taken with sufficient water, they help the body maintain good hydration status, which allows performance at a high level.

They also contain a chemical buffering system that neutralizes the acids formed during heavy exercise. Neutralization of excess acid will help performance and reduce the nausea associated with exercise in the heat. Maintenance of proper electrolyte levels will reduce swelling of hands and feet after many hours of exercise, and that will reduce "hot spots" and blisters on the feet. The buffers in S! Caps also help soothe the stomach. ...See more Succeed products.

 

"This stuff just works!" From 1991 to today, athletes the world over have come to the same conclusion: GU works. Our Berkeley-based sports nutrition company was founded with GU Energy Gel, a revolutionary and more effective method to keep athletes fueled during exercise. Since then, GU has continued to improve the recipe, incorporating the latest scientific research into its products and has introduced Roctane Ultra Endurance gel & drink, Chomps Energy Chews, Electrolyte Brew & Tablets, and Recovery Brew. Throughout our history we've been striving to do one thing: help athletes go faster and longer than ever before. Learn more about GU and our performance sports nutrition products at www.guenergy.com

 

ZombieRunner specializes in products for ultra, trail and road runners. They started their online store in 2003, and opened a retail store & cafe in 2003, in Palo Alto, CA.

 

 

 

 

Participating Sponsors

Polar Bottle® is the original insulated plastic sport bottle. It keeps liquids colder longer than other water bottles. We innovated the industry back in 1994 by creating a bottle that would actually keep water cool during any outdoor activity. The bottle has evolved in the years since with brightly colored foil liners and patterns and an innovative removable valve system. Made in America, Polar Bottle is popular throughout the world.

 

Enjoying pure, fresh tasting, safe drinking water wherever you go is now simple with PRISTINE® Water Purification Treatment and Water Purification Systems. These unique water treatment products represent a major breakthrough in water purification technology that brings the power of chlorine dioxide (CIO2) directly to you. Chlorine dioxide - a water purification treatment chemical - has been used to successfully treat municipal drinking water in the United States for over 50 years and is recognized as a proven, safe, and effective drinking water treatment. Pristine also makes water filtration products.

 

My wife Becky and I founded Cravens Coffee Co in 1993 - on an uncompromising pursuit of the world's finest beans, wherever they are. We've been to Africa, Central and South America to find them.

Once the burlap bags make their way to us, we roast those beans to absolute perfection, blend them by hand, and deliver them with pioneering customer service. This we believe: Visit coffee in its natural habitat. | Shake hands with the farmer. | Roast to perfection. | Treat every customer with the utmost care and attention. Thank you for choosing Cravens Coffee!

 

From the back yard to the industrial market; from camps to sporting events; from harsh conditions to the arena of style, we are here to provide a PORT in the storms of your world.

An EventPORT from Global Shelters will provide that added confidence, that no matter what the conditions, your event will be an extraordinary success! The EventPORT will quickly become the center point for your event and with its heavy duty design and construction it can take on the toughest of conditions. The EventPORT delivers strength and durability without sacrificing beauty and style. You've covered all the bases, now cover your event.

 

"This place is a gem! After our sub-par experience at a local pizza place we weren't sure what to expect of the grocery, and it far exceeded every expectation in terms of both selection, service and other customers - who were all lovely!"

"I was amazed to find organic options across the board (milk, cheese, yogurt - which were all on my list), fresh fruit and even a fair beer selection! When I forgot something while at the counter they smiled when I said I would be right back and the young guys who got held up by me seemed happy to wait. Amazing. They even commented on my re-usable grocery bag - which made me stick out like a sore thumb, but they thought it was cute and a good idea, so I'm going with it! If we're ever in Silverton, we'll be back."
See more reviews of the Silverton Grocery on Yelp

 

Healthy. Happy. Honest.

Emily's Homestead is a natural bath and body business currently out of Joshua Tree, CA that handcrafts soap, shampoo bars, deodorant and lotions. My products are made from scratch using natural oils and ingredients. When I fell in love with soap making, it went hand in hand with a passion to create products that are as natural and as good for our bodies as possible. What we put on our bodies is just as important as what we put in them!